The Elephant Initative
More than 100,000 African elephants have been killed by ivory-seeking poachers in just the last few years (national geographic, 2014). This poaching caused a decline from over 1.3 million elephants to just 600,000 by 1987. As of 2011, the world is losing more elephants than the population can reproduce.
Every sale made, 15% goes back to the World Wildlife Foundation.